Socialite (Née Eventbox) for OSX is now available in Beta 3 form prior to an expected full release later this month.

Originally developed by TheCosmicMachine before being acquired by respected Mac house Realmac Software (creators of RapidWeaver and LittleSnapper), Socialite provides single client access to your favourite social networks. Currently supporting Digg, Facebook, Flickr, Google Reader, RSS feeds and Twitter (with the historical support for OneRiot, Identi.ca and Reddit now removed), Socialite takes your presence off the web and into a smooth UI in the finest native style.

The latest Beta adds support for Twitter lists as well as implementing a host of under-the-hood improvements. As a long time Eventbox owner the promise of a one stop social networks centre continues to appeal and Socialite looks like a worthy upgrade!

The Socialite Beta 3 release is currently available free from the Realmac forums and will cost $20 when it is released. Existing Eventbox owners will receive a free serial number for the new product.

[Update] The folks from A Story Before Bed contacted us and have offered a coupon code that allows users to try the site including sharing a story for free. The code is good until the end of November. Just enter MT9C-WN6Y-TF6J at the point of checkout, when you're asked to pay for the story you recorded.

Having to be away from your young children at bedtime is probably the absolute worst part of having a job that requires travel. Worse, sometimes it's not practical to call and talk to them before bed. A Story Before Bed is a site that is looking to solve this problem for traveling parents.

The idea behind A Story Before Bed is that you choose one of the stories in their library, then you record yourself reading it using a webcam. You can then send a link to your child's caregiver, who can then open the book on their computer, and watch as you read the story to them. They see the full pages of the book with your face inset, and the experience even includes animated page turns. To make sure that what you are reading relates to the page being displayed, the video of you reading is actually split up on a page-by-page basis, so you can only ever be listening to the correct voiceover for a given page.

A Story Before Bed is not a free service, but recording a story is free. The service charges $6.95US if you want to keep your recording so that you can pass it along to the young people in your life.

One of the challenges small businesses have is in developing trust in their customer base. While some customers are happy to work with the small guy, others need the impression of size to help them feel comfortable that they're not dealing with a fly-by-night organization.

This is a particularly difficult challenge for virtual companies, which are companies consisting of team members that are spread out geographically.

How do you have a single company phone number for a team of people that are spread out in different cities? One solution is Grasshopper. In fact, that's exactly how 37signals' CEO Jason Fried decided to manage his phone for his office hours, where he sets aside dedicated time to speak with customers, prospective customers, or anyone with an interest in or question about 37signals.

While Google Voice seems to be getting all the press these days, it's a solution that focuses on the individual. If you're trying to run a team and present a cohesive, "bigger business" image to your customers, you might need to step up to something like Grasshopper. While not free, Grasshopper has plans starting from $9.95US per month, making it accessible to even the earliest of startups.

You may not have heard about it before, but Google has been offering additional storage for GMail and Picasa Web users for quite some time. Today, the folks in Mountain View announced big time price breaks.

If you want a little extra elbow room for your email, attachments, and shared photos plans now start at a whopping 20 gigabytes for only $5 per year. Not enough, you say? You'll be happy to know that Google offers up to a full terabyte for $256 annually. Granted, right now you can only use this space for GMail and Picasa Web stuff.

I think I'll be passing on that 16 TB option Sebastian screencapped for now, thanks.

At any rate, Chrome OS in on the way and that likely means we'll finally get our hands on the elusive GDrive as well. Here's hoping it does, anyway.

In the event that Google does open things up, how do their plans stack up against other popular offerings? Let's look at DropBox. For 50Gb of storage, you'll spend $10 per month. With Google's new plans, $20 will get you 80Gb - for the entire year. That's not too shabby.

Sure would be nice if we could use it for all-purpose storage. You listening, Google?

Who's with me?

For the last few weeks I've been looking for a suitable RSS reader application for my iPhone. I've found myself frustrated with long-time favourite NetNewsWire (which currently lacks any of the Google Reader sharing options) and the Google Reader web UI. Much like every Twitter client out there, I've bought my fair share of RSS readers for the iPhone and after much testing I have finally found a new favourite: Reeder.

Reeder [iTunes Link] has all the relevant sharing options I've craved in one place - and best of all is stylish as hell. There's plenty of applications with custom user interfaces on the iPhone - some more successful than others - but Reeder balances the familiar with custom elements, and as a result the interface looks great when browsing (and reading) content.

If I had any complaints about Reeder, it's that the application lacks the ability to view your friends' shared items within the application, but given the sheer style and speed of the application it's a small oversight. If you're looking to pick up a copy of Reeder, the developer has dropped the price to $0.99 until version 1.1 ships - and available now on the App Store.

While software giveaway sites like MacHeist allow indie developers to trade a bunch of free copies of their app for publicity and new customers, some developers aren't on board with that arrangement. Red Sweater Software's Daniel Jalkut believes in getting paid for his hard work, so he decided to offer a 20% discount instead of giving his apps away for free.

It turns out he's not alone. In fact, over 80 different Mac developers have joined Jalkut's "One Finger Discount" promotion. That means you have your choice of over 100 apps at 1/5 off (hence the "one finger").

Of course, the promotion includes Jalkut's own apps, the impressive MarsEdit blog editor and Black Ink crossword maker, but there are some other choice goodies there, too. Some of my personal favorites include Flying Meat's Acorn image editor and VoodooPad, and SmileOnMyMac's TextExpander. There are also tons of apps I haven't tried yet, or haven't even heard of. That's the whole point, though: giving you a chance to discover something new at a big discount. Indie developers for the win!

I make no bones about the fact that I'm a fan of Malwarebytes. It's easily the best free malware removal app in my toolkit, and it's the first program I turn to when cleaning up an infected system. The Malwarebytes team has worked incredibly hard since their application burst onto the scene, and countless technicians and PC users appreciate the phenomenal work they've done.

Now, for the past few weeks I've been reading numerous blog posts about how IOBit is giving away their security software for free. The offer was timed to coincide with the launch of Windows 7, and has popped up in my Google Reader several times since.

How do the two relate?

A few weeks ago, Malwarebytes staffers came across an interesting post on the IOBit forums. The post detailed a keygen for Malwarebytes and reported it using the same name MBAM reports. The crew dug further and found more evidence of copycat detections.

To confirm their suspicions, a fake signature implanted in the Malwarebytes database.

"The final confirmation of IOBit's theft occurred when we added fake definitions to our database for a fake rogue application we called Rogue.AVCleanSweepPro. This "malware" does not actually exist: we made it up. We even manufactured fake files to match the fake definitions. Within two weeks IOBit was detecting these fake files under almost exactly these fake names."

If this is proven to be true, I certainly hope that Malwarebytes is successful in prosecuting IOBit. For another company to use a tactic as underhanded as this - let's face it, it's outright theft - to build a product and label it as their own is appalling.

IOBit are, of course, defending themselves in their forums. They respond:

"We have never used the database of any other companies. And hope Malwarebytes stop spreading malicious rumors for hyping itself[...]A legal letter will be released later, which will prove that there is no problem with Intellectual Property Rights.

For the sake of avoiding dispute and possible problems, we have deleted all disputed items in our database temporarily, and have updated IObit Security 360's database."

Nevertheless, IOBit's reputation is taking a beating now on WebOfTrust - Malwarebytes supporters have been all too happy to head over and vote down IOBit's trust, privacy, and vendor reliability ratings.

Finding a web designer is a terrifying proposition for many people. How do you find someone qualified? It's not like there's a directory out there that lets you quickly browse and compare examples of work from various web designers to narrow down your set of choices quickly, and can help you get in touch with the one you choose.

Well, actually, now there is. And if that sounds like a good idea, consider that last week 37signals released a new site called Haystack. 37signals is a well-known web development company that is responsible for the incredibly popular online project management software Basecamp, as well as a few other web properties you might know: Campfire, Basecamp, and Highrise, to name a few.

The thing is, 37signals wasn't always an online service provider; at one time they were a web design firm creating client sites, so they know the difficulty web designers go through to attract clients. 37signals also takes pains to understand the difficulties users face, and have applied that approach to building a directory to help clients easily find web designers (and web designers easily find clients).

Early reports seem to be positive, with designers reporting they are signing new clients in short order. So if you're looking to advertise your design abilities, or if you're looking for a designer, give Haystack a look.

Clicky is a new web analytics package that is looking to give the current king of web analytics, Google Analytics, a run for its money. Like any site tracking service, you create an account, insert some code into your pages (or if you are using one of the popular blogging platforms, simply install the relevant plugin), and watch as Clicky gathers statistics for your site in real-time.

The service sets itself apart by being very well designed and easy to read, but also by including extra related features, like the ability to include your FeedBurner statistics, tracking Twitter statistics, and providing an integrated link shortening service based on its related domain name clicky.me.

The free version of Clicky is ad-supported, but a Pro version is also available.

A few of Clicky's more obscure features need a Pro account to use. For example, with a pro account you can set up Twitter searches for your brand name or URL, and then see how many mentions you are getting.

Mac users that have been spoiled by text editors like TextMate often find themselves frustrated when moving to a Windows machine. While there are lots of text editors for the Windows platform, it's hard to find one with the clean design sensibilities that TextMate offers.

Well, there's a new editor in town, and its name is Sublime Text. I don't mean to equate it too much to TextMate since they are very definitely different products; it's more the feel of using the products that drives the comparison.

Sublime Text prioritizes a slick user interface and features under the hood that make it a power-user's tool. For example, it sports the ability to give you a Minimap, which for developers gives you a 10,000 foot view of your code.

The best text editing tools seem to be powerful enough for programmers to use, yet incredibly useful for writers of prose. Sublime Text is no exception.

Unfortunately, Sublime Text is a commercial app - you have to pay for the quality, and it doesn't come cheap. A single user license will run you $59US. An evaluation version is also available.

The story of how NewsGator attempted to corner the market on consumer RSS has taken another strange turn. In an interview with Steven Hodson published on Hodson's Shooting at Bubbles site, Bradbury admits that he is no longer employed by NewsGator, but has retained the full rights to his popular FeedDemon RSS reader. NewsGator continues to offer FeedDemon, and the application is still NewsGator-branded, but the clear implication here is that NewsGator no longer owns the rights to the most popular native Windows RSS feed reader.

It's no secret that NewsGator almost single-minded focus on capturing the lucrative enterprise market allowed its efforts in the consumer space to falter, ultimately leading to NewsGator shutting down their once-popular NewsGator Online feed reader, having conceded the online feed reader battle to Google's upstart Google Reader, which has iterated faster, and performing better than NewsGator's online reader for a few years.

It's unfortunate that NewsGator has given up on this market. While it's certainly true that Google has a powerful and successful product on its hands, there is certainly room in the RSS space for more than one dedicated company. What this means for FeedDemon's Mac equivalent, NetNewsWire remains to be seen, but since NewsGator's current push for more enterprise business relies on the talents of Brent Simmons, NetNewsWire will likely remain a NewsGator property for the foreseeable future.

Whether that is good news or not is anyone's guess.

UPDATE: The previous headline of this post turned out to be incorrect, as Nick Bradbury points out in the comments. The relationship between FeedDemon, NewsGator and Bradbury is a bit confusing, but what he said in the interview was this: "I'm no longer employed by NewsGator. FeedDemon remains a NewsGator-branded product, but I'm 100% in charge of it now, and I'm once again an indie developer. FeedDemon is my sole focus – and my sole source of income." So, NewsGator owns FeedDemon, Bradbury works on FeedDemon, but Bradbury does not work FOR NewsGator any longer.

Bradbury also pointed us to a post by NewsGator's Greg Reinacker, explaining more about where things stand.

Microsoft is killing off its small business accounting product, Office Accounting. The company will no longer distribute Office Accounting Professional or the free version, Office Accounting Express after November 16, 2009.

According to Microsoft's FAQ, the company as determined that free templates that work with Excel are a better option for small businesses than the Office Accounting application. That's kind of true, in that you can customize Excel templates any way you like. But Office Accounting provided a full featured suite of accounting tools that would be pretty difficult to replicate by building or tweaking your own spreadsheets. Really, Microsoft has determined that it's not worth continue developing this product for one reason or another, and I suspect more people will switch to using QuickBooks or another competing package of accounting software than will choose to use Excel.

Microsoft will continue to offer 5 years of support for Office Accounting, and users will still be able to bill customers using PayPal, although eBay and credit profile information from Equifax won't be available after December 15, 2009.

The move comes less than half a year after Microsoft discontinued its personal finance application, Microsoft Money.

[via ZDNet]

Until April 30th 2010 -- six whole months! -- Adobe Lightroom 3 is available for public beta testing.

In the last week there's been a lot of news regarding Lightroom 3's advanced feature, and now here's your chance to actually give it a whirl!

Lightroom is great for every kind of photographer -- casual, avid snapper or professional. It's not a full-featured editing suite like Photoshop, but it does have most functionality that photographers (note: not 'digital artists') might require -- but if you're the kind of artist or photographer that likes to airbrush his works into submission, Lightroom isn't for you. It is a 'digital darkroom and presentation' tool -- so from downloading photos, to sorting through them and producing pretty presentations/contact sheets, Lightroom's the program to use.

For those of you that have used it before, and are wondering why it might be a good time to upgrade (or at least try the beta), here are the new or enhanced features that Adobe are touting:

• Brand new performance architecture, building for the future of growing image libraries
• State-of-the-art noise reduction to help you perfect your high ISO shots
• Watermarking tool that helps you customize and protect your images with ease
• Portable sharable slideshows with audio-designed to give you more flexibility and impact on how you choose to share your images, you can now save and export your slideshows as videos and include audio
• Flexible customizable print package creation so your print package layouts are all your own
• Film grain simulation tool for enhancing your images to look as gritty as you want
• New import handling designed to make importing streamlined and easy
• More flexible online publishing options so you can post your images online to certain online photo sharing sites directly from inside Lightroom 3 beta (may require third-party plug-ins)*

And if those bullets got your juices flowing, here's the download link again: Adobe Lightroom 3 Public Beta

I noticed this function a while ago when I upgraded to Photoshop CS4 -- I never dared use it, but I did notice it!

Now there's a handy little video from Adobe that shows you exactly how to enable the free screen sharing available to you in their latest suite of tools.

You're probably thinking: Neat! But what can I actually do with it? The first thing that comes to my mind is for businesses that are using an external graphic designer -- want to see their current progress on some work? Want to make sure they're sticking to the draft? Use the screen sharing!

You could also use it for collaboration -- there is chat and video conferencing functionality included. You could suggest changes and watch them occur in real time. I can just see it now... 'No, no, move it a bit to the left. That's it! Up a bit! How about if you make it luminous pink? And the font slightly more interesting... how about Comic Sans?'

So you got your party hat on and want to buy Windows 7 but don't feel like shelling out $119.99 - $319.99 for the various editions upgrade or full version? Well, we made life a little easier for you and your wallet. Below is a shopping site roundup of Win 7 deals and discounts. Check it out and see what deals you are eligible for.

Student - Microsoft is selling the student edition for $29.99 but you have to be enrolled in a college or university as they require a vailid college or university email. If you don't have one of those, you can scan in your student ID, proof of course payment (yes, I'm serious) or class list. Sheesh.

Home Premium Upgrade - $119.99. You need to be running a genuine copy of Windows XP or Vista to be eligible for this edition. (Sorry to say Microsoft had this on sale for $49.99 up until July 11th when it was sold as a pre order for Win7). Another option would be to buy the Family 3 pack for $149.99, however, Costco is currently selling this version for $134.99.